taking on a challenge and loving it!

Challenge - Victoria's major provider of support services for children and families living with cancer and other life-threatening blood disorders - approached Edit Media to help them redesign its flagship publication, Inside Challenge.

Challenge is a recreation-based program that has a 'focus on fun'. The words 'cancer' and 'fun' don't usually go together, but at Challenge, they go hand in hand.

And that's exactly what Executive Director Dave Rogers wanted Inside Challenge to promote, FUN. Kid's fun, family fun, activities fun and events fun ... packaged and presented as a professional publication highlighting the enormous benefits of the program to members and supporters.

Edit Media was happy to help. The current edition is a bumper 80 pages, chock-a-block full of pictures and stories highlighting Challenge's point of difference: that support is offered not only to the patient, but also to brothers, sisters and parents with activities tailored to individual needs. If you would like to find out more about Challenge, you can contact the team at mail@challenge.org.au or go to the Challenge website: www.challenge.org.au